Lesson 1 – History of Social Media

Lesson 1 – History of Social Media

—–OUR FIRST TOPIC: HISTORY OF SOCIAL MEDIA—–

Fun Infographics:
History: https://share.getcloudapp.com/8Lu5PRxd
Timeline: https://share.getcloudapp.com/E0ujnDdb
Vertical: https://share.getcloudapp.com/7KuEL7go
Live Video: https://share.getcloudapp.com/NQuYr2qx
Marketing: https://share.getcloudapp.com/qGuJN9wZ

Evolution of Social Media:
https://online.maryville.edu/blog/evolution-social-media/

Before there was Twitter there was Morse Code?
https://www.icqpodcast.com/news/2017/6/11/morse-code-the-first-social-media
https://www.washingtonpost.com/news/retropolis/wp/2017/05/24/before-there-was-twitter-there-was-morse-code-remembering-social-medias-true-inventor/

Curious what we’ll all be creating in class this semester?

Take a look at some sample student work from the past:

https://share.zight.com/YEuzwGWW

Let’s add your future work into this folder as well!

Discussion 1 – Favorite & Least Favorite Social Media Networks

*Submit Discussion into D2L

Let’s go way back here… Even MySpace back in the day… Think about all of the different social media networks and apps we’ve now seen over the years… What have been some of your favorites and why? What have been some of your least favorites and why? And fun stories worth mentioning?

Assignment 1A – Very First Piece of Social Media Content

*Submit Assignment into D2L

Let’s imagine that Hennepin Tech’s social media team has reached out and needs some additional content support for their social media channels… 

They are looking for the following:

-Design a minimum of 4 different content pieces…
-2 content pieces should include at least one image, as well as the HTC logo somewhere…
-2 content pieces should also include some type of copy/text…

Here are some ideas for content:

-Students Smiling
-Sample Work
-Learn Photoshop
-It can even be related to other programs outside of Graphic Design… “Change your own Oil”

Here you can find HTC’s Logo:
https://www.google.com/search?q=hennepin+technical+college+logo

Not sure how or where to create content? Try starting with Canva: https://www.canva.com/social-media/

Create one zip file if you’d like, or simply upload each piece into D2L individually. Be ready to share your work, it’ll spark more creative ideas for all of us!

Sample Student Work

Assignment 1B – Your Brand

*Submit Assignment into D2L

Each of us will be building our own social media campaign this semester, all focused around one brand. This brand can be something that you make up entirely from scratch, or for another existing company/brand. Here are some ideas to help get us started:

-Your family or a friend has a small business that needs help with their brand
-You would like to start your own small business or start freelancing
-Find a local brand that you feel needs branding help and put your own twist on it
-Re-create any existing brand with your own twist on it

Start thinking of an idea that you would like to move forward with, and submit it here! Just a short paragraph about what you would like to move forward with any why… Also, if the brand or idea already has some existing content, branding, graphics, website, etc share a link! Then we’ll all be able to start our next steps with our brands the next time we meet.

And although it would be recommended for the experience and your own portfolio, especially if you are doing something for a friend or family member who needs help, none of the content we create has to be actually published online, that is completely up to you if you and the brand if wish to actually share anything.

Sample Student Work

I want to start a CD/record shop that sells everything music. Sheet music, posters, merchandise, whatever. I’ve recently been getting super into music and the collection of it (specifically CDs), and I want to share that with everyone else. It doesn’t already exist yet, it’s just an idea for now.Download all files

Angelo

I am going to create social media posts for my mom’s business. She already has a logo and website, which showcases what she does (Holistic Wellness). She does not promote her business on social media and has no accounts for it.

Lisa

I think it would be cool to create a restaurant/sports bar where we only serve Appetizers. When people go to restaurants, everyone at the table wants to try an appetizer. Now they can just order as many as they want here while they drink beer and watch sports. 

Matthew

I run a tech and management company called TINUDA Incorporation. The website used to be https//tinuda.com but currently undergoing redevelopment. I actually am rebranding the whole establishment at the moment. That has been challenging due to change in environment and in terms of time. It would be nice to see if this assignment eventually results in the ideas, recreations, and rebranding I have been looking for. I believe googling tinuda inc should bring some social media results but it will probably have quite old contents of when the the company was still very new and the idea also new. It has not been a social media active company since after inception but more web/software-based.Download all files

Emmanuel

My step-mom works at a family business thats been around for almost 90 years. They only use Instagram as their social platform.Download all files

Paige

Initially I was thinking about doing Kyatchi, a sush restaurant in Minneapolis that i like a lot, but now i think i will be doing Trylon Cinema.

Trylon is a nonprofit  volunteer operated theater in South Minneapolis that plays a lot of older, foreign, and obscure films. Ive been going there often for the past 8 years or so. Its one of my favorite local places to go to, with a good community and atmosphere.

The majority of their social media activity is based around the upcoming films, including screenshots or pictures of posters, but there’s a lot that could be put together for original posts around their content

Nathan

Live Chat

Dustin has made it even easier to reach out—our live chat has moved to a text-based system so you can connect with him instantly from anywhere, not just from your browser.

Text “HTC” to 952-248-8883 to start a new conversation and get help right from your phone.

Looking forward to connecting!